Digital Marketing.

With so many different digital marketing levers to use, we can help you map out your activities end-to-end. Leveraging our expertise in understanding the online (and offline) customer journey, we help you find more customers, drive more qualified traffic, and deliver more conversions to your website or webshop; whilst also helping you to improve the relationship with your existing customers.

HOW WE CAN HELP.

STRATEGY

STRATEGY

Helping to develop and improve your Digital Marketing strategy. We define the right digital touchpoints, channels and techniques to achieve your objectives, whilst at the same time meeting the needs of your target customers.

Our unique approach understands the customer journey, maps the digital marketing ecosystem, connects the dots and provides the ongoing support to continue optimising, adapting and improving.

INBOUND

INBOUND MARKETING

Helping to attracting the right traffic to your website or webstore through content, social media marketing, retargeting search (including voice) and paid digital advertising to build brands and sell more.

Whilst the journey may sound simple (attract, engage, convert, delight), effectively managing the magnitude of the moving parts throughout this customer journey can be challenging, that’s where we can help.

OUTBOUND

OUTBOUND

Helping to improve the engagement with your existing customers and prospects through email, digital content and nurture-stream activities.

We use outbound techniques to help you engage, educate, retain, reward, personalise and grow long lasting customer relationships and advocates; leading to increased sales and more consistent customer lifetime value.

ONSITE

ONSITE

Helping to enhance your customer’s onsite user experience through CRO and SEO activities. We can help you build, maintain, test and grow a well-designed, user friendly, trustworthy, legitimate site that drives high conversions and appeals to your target audience.Our technical capabilities also mean we can help link traffic generated from your inbound and outbound activities with your onsite to achieve a more seamless customer journey.

CONTENT

CONTENT

Helping to create, design, film, write and optimise the right content for your inbound, outbound, onsite and marketing programs.Our creative development, production and design skills, together with our technical digital capabilities, mean that we can help you to serve the right content, to the right person, at the right time, to deliver the right outcomes for your business.

PROGRAMS

PROGRAMS

Helping to put all your digital marketing activities together into a cohesive program designed to drive new lead generation, enable sales teams, target specific customers, or to improve ongoing customer engagement.You can outsource the entire program management to us or we can get you started and then support from a technical or specific problem solving perspective after launch phase.

INTEGRATION

INTEGRATION

Helping to set-up and integrate the right applications and automations to connect your digital marketing ecosystem and improve the success of your activities.So whether it be Google Analytics, Google Tag Manager, email marketing platform, CRM, other analytics engines, social media feeds & tracking, ecommerce, security, customer support software, video, learning management system, chat capabilities or voice assistants – we have the experience and skills to integrate them properly into your digital ecosystem.

DATA & ANALYSIS

DATA & ANALYSIS

Helping to set-up, collect and analyse all you digital marketing datasets to give timely, relevant and actionable insights on your performance.Our end-to-end approach means we can contextualise which digital marketing touchpoints are performing well, which are under-performing, which are delivering a better return on investment, how customers are behaving, and how to improve personalisation of their experience to drive the right outcomes.

OUR WORK.

 

Dermalogica Ecommerce

Aiming for big growth year-on-year we are helping Dermalogica drive qualified traffic to their site and optimise the on-site experience for conversion. Through our Copilot Program we are providing marketing and technical support to their ebusiness team.

Services: Ecommerce, Ecommerce Marketing, Inbound Marketing, Outbound Marketing, SEO Audits, CRO, Strategy

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Nestle Purina

Nestle Purina signed onto our Ecommerce Copilot Program, where we are supporting their new Shopify webshop with inbound, onsite optimisation, and integration services.

Services: Shopify, Google Shopping, Facebook Marketing, Content.

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TotalPet Webshop

To support the launch of the new product packaging, we built a new Shopify website, optimised their SEO, connected their social media content and helped to drive new customers to the webshop.

Services: Strategy, eCommerce, Social Media Marketing, SEO, Digital, Design, Data

Dermalogica Digital Transformation

Digital disruption, organisational integration, goal alignment, and leadership were all on the agenda as we worked with the Executive team at Dermalogica Australia to help them plan and execute for the future.

Services: Executive Workshop, Digital Disruption, Leadership

Ingham's Chicken Wins

Hatching an egg-cellent plan to drive sales of select Ingham’s products, we created a vibrant competition website which helped to engage consumers with the brand in a new and fun manner.

Services: Website Design, Competition Management, CRM Program, Data, Email, Social

5.4 Ecommerce Ecosystem

Connecting the dots for an online pure play, we helped to bring together 5.4's ecommerce ecosystem to improve customer lead generation, acquisition, engagement, conversion, and customer lifetime value.

Services: Strategy, Social Media Marketing, SEO, SEM, CRO, CRM, Email, Digital, Design, Data

 

Our Partnerships.